Grammy Award-winning artist Usher cut the ribbon on a brand new content creation studio at the Boys & Girls Club in Atlanta this week. It’s called Spark Lab, and it’s located at the Joseph B. Whitehead Boys & Girls Club.
The opening comes as the R&B star prepares to take the stage for his Past Present Future tour Monday night.
According to WSB-TV 2 in Atlanta, Usher donated mics, soundboards, and computers as part of his “Social Impact Tour” — an initiative aiming to empower youth through career-focused workshops, wellness initiatives, and IBM skill-building sessions.
“For me … being raised by an entire village, mother, my mother and my grandmother, grandfather — my father wasn’t there. The Boys and Girls Club welcomed me with open arms and was a motivational place for me,” Usher said.
That’s why empowering youth through career exploration is part of Usher’s mission.
“This is the idea of what we’re investing in because we’re investing in our future. We’re investing in the youth. And I’m an example,” Usher said.
“Look up here at this lab, the Spark Lab, and it is partnerships like what we have here today represented in this room with Usher’s New Look that allows us to spark the creativity in young people, to ignite their passion and to ignite their potential. And we’ve been doing that in metro Atlanta for nearly nine decades now,” said David Jernigan, President and CEO of Boys and Girls Club of Metro Atlanta.
“I’m grateful for what he does for us, what he did for us,” said Dorais Fenny, who goes to the Boys and Girls Club.
Watch the video below:
